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Beautiful, cruelty-free, and sustainable. These are the three tenets of LUXTRA London. Founded in 2018 by ethical entrepreneur Jessica Kruger, LUXTRA works primarily with AppleSkin™, a vegan, eco-leather alternative made from apple waste, and other plants such as cactus, mango, and pineapple.

Originally from Australia, Jessica spent some time on a farm sanctuary in California where she adopted her mother’s plant-based lifestyle. Over the years, the idea for LUXTRA began to emerge. Proudly certified as a B Corporation and a Peta-approved company, LUXTRA is a conscious luxury brand which uses business as a force for good.


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